Abstract The La Crosse Community Chest was first proposed by the Citizens Committee in 1932 and adopted by seven agencies later that year. By 1955, 19 agencies were affiliated with the Community Chest, and three new agencies were added in the 1956 campaign. During the 1965 campaign, the La Crosse Community Chest and Welfare Federation was renamed the La Crosse United Fund. In 1974 another name change was administered, as the La Crosse United Fund became the United Way of the La Crosse Area, Inc....